XMP is a one-stop advertising management platform that integrates major global advertising platforms, enabling unified and efficient management of diverse assets. The platform covers core management functions such as advertising accounts, templates, products, departments, and users, and supports team collaboration and data integration. Detailed steps for adding advertising accounts, products, and managing teams and members can be found by clicking the link below.
Asset Function Introduction
1. Ad Accounts
Bind multiple platform ad accounts for centralized management and efficient ad delivery.
2. Ad Templates
Quickly create standardized ad settings to improve ad setup efficiency.
3. Product Management
Unify product information maintenance and listing/delisting; support viewing data by product to optimize operational processes.
4. Departments & Users
Flexible configuration of organizational structure and permissions to ensure safe and orderly team collaboration.
5. Platform Management
Supports binding to mainstream attribution, self-built attribution, and monetization platforms, enabling data integration and empowering overall decision-making.
6. Tag Management
Customize tag systems for precise asset and data categorization, improving analysis efficiency.
7. Asset Management
Reuse ad assets from Meta, Google, TikTok, etc., simplifying ad setup processes.
8. Data Access Control
Fine-grained control over user data access permissions to ensure information security and isolation.
9. Product Data Access Control
Assign product data visibility as needed, balancing collaboration and data privacy.